Lucy Loves Charlie
ProHighlights
- Wedding, corporate and birthday party florals designed to order
- Ceiling installations, flower walls, arches and centrepieces
- Fitzroy florist trading for more than 30 years
About Lucy Loves Charlie
Lucy Loves Charlie is a family-run florist that spent more than three decades in Hawthorn's Auburn Village before moving to a ground-floor shop on Brunswick Street, Fitzroy. Alongside its everyday flower shop, the team designs bespoke florals for weddings, corporate functions and birthday parties, with every piece made to suit the event rather than chosen from a catalogue. For weddings, the florists cover the full day: bridal and bridesmaid bouquets, buttonholes and corsages, ceremony arches, aisle markers and chuppahs, then reception centrepieces, table arrangements, flower walls and backdrops. Their signature large pieces include floral ceiling installations that hang above the room. Styles range from rustic to streamlined, and the team will look at your venue and suggest where flowers will make the most impact for your budget. Corporate clients book them for conferences, product launches, team events, office celebrations and end-of-year parties, with options from table arrangements to striking installations for a media launch. Dried florals are available where a display needs to last, and offices can arrange weekly or fortnightly flower deliveries. Birthday parties get the same treatment, with floral styling and installations scaled from an intimate dinner to a large celebration. The shop prioritises local growers and seasonal blooms, avoids unnecessary plastic and uses biodegradable water wraps. Wedding bookings start with an enquiry, followed by a conversation with one of the event designers and a detailed custom quote. Send an enquiry to book.
Inclusions & amenities
Service
Pricing
Service Details
Frequently asked questions
What wedding flowers can Lucy Loves Charlie design?
The team covers bridal and bridesmaid bouquets, buttonholes and corsages, ceremony arches, aisle markers and chuppahs, plus reception centrepieces, table pieces, flower walls, backdrops and floral ceiling installations.
How do we secure our wedding date with them?
After your enquiry, one of the event designers gets in touch to talk through your plans, then prepares a custom quote. A $300 deposit locks in the date and is taken off the final cost of your flowers.
Do they do flowers for corporate events?
Yes. They design arrangements and installations for conferences, product launches, team events, office celebrations and end-of-year parties, can use dried florals for long-lasting displays, and offer weekly or fortnightly office flower deliveries.
Can Lucy Loves Charlie style a birthday party?
Yes. They offer floral styling and installations for birthday parties of any size, from an intimate gathering to a large celebration, designed around your theme. Each party is custom quoted, so send an enquiry with your date and venue.
Where do their flowers come from?
The shop prioritises local growers and seasonal blooms, and some wedding varieties such as garden roses, peonies and orchids are only available at certain times of year, so the team will guide you on what suits your date.
Areas we service
Suitable occasions
Michelle Wrethman
3 months ago
The service, advice and choice I was given when selecting the right flowers to send to my daughter, was outstanding. When my daughter received the flowers and vase, her comment was "this is the most impressive flower arr…
Jacquie Dawson
7 months ago
The team here are so professional. I told them what I was after for my wedding bouquets and they exceeded my expectations. The design they put together and how they styled them was beautiful. At first, I was a bit unsure…
Andrew and Georgia
7 months ago
LOOK at these photos! Look at them! Everyone at this adorable little store is AMAZING. What they were able to create for our wedding after just a couple of easy emails and a quite reasonable quote is nothing short of BEA…
Haidi De Dominicis
10 months ago
Thank you for creating such beautiful flowers for our wedding day. It was a pleasure to work with Juliette, no question went unanswered and she took the time to understand my requirements, I don’t have much knowledge abo…
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