True South Film
ProHighlights
- Newtown production studio filming conferences, expos, trade fairs and industry gala nights
- One in-house crew handles the brief, the shoot, the edit and every round of revisions
- Event films aim to show what it felt like to be in the room, not just who was on stage
About True South Film
True South Film is a video and animation studio based in Newtown, Geelong. Alongside branded content and government campaigns, the team films events – trade fairs, beauty and retail expos, leadership programs and industry gala nights – and turns the footage into recap films, promos and short clips. The studio's approach to event work is to show what being there was like. Rather than simply listing who spoke and what was on display, the crew looks for the reactions, conversations and atmosphere that make a gathering worth revisiting. Featured event projects on its site include Beauty Expo Australia, Online Retailer, Leaders In The Wild and Reed Gift Fairs. Every project runs through the same production model. It starts with getting to know the client and the audience, sets clear communication goals, and shapes each film to suit where it will be watched – its length, orientation and style – while keeping to the agreed budget and timeline. Planning is done in detail before the cameras arrive, so organisers can stay hands-off on the day and trust the crew to follow the plan. The team is led by founder Caleb Plumridge and creative director James Duggan, supported by a production assistant, and keeps scripting, filming, editing, animation and motion graphics in-house from briefing to final revisions. Projects are quoted individually, and the studio takes on work that is already fully funded rather than offering finance.
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Frequently asked questions
What kinds of events does True South Film cover?
Its event portfolio centres on trade fairs, retail and beauty expos, leadership programs and industry gala nights, filmed as recap videos, promos and social clips for the organisers and brands involved.
How does True South Film approach filming an event?
The crew aims to capture the human side of the day – reactions, conversations and the atmosphere in the room – rather than producing a straight record of the running sheet.
Does True South Film handle editing and animation as well as filming?
Yes. Scripting, filming, editing, animation and motion graphics are all done by the in-house team, from the first brief through to final revisions and delivery.
How is a True South Film project planned?
Each project begins with understanding the client and its audience, then sets communication goals, a format suited to where the film will be shown, and a budget and timeframe before anything is shot.
How much does True South Film charge?
The studio does not publish prices. Each event or project is quoted to its brief, and the team notes that it works on projects that are already fully funded rather than offering finance.
Areas we service
Suitable occasions
Justin Gall
a year ago
Having worked with True South on a dozen projects over the past ten years, I can confidently say you won't find a more generous, caring, and creative team anywhere. Their work has consistently overdeliverd, transforming…
Madeleine Buchner OAM
2 years ago
It was an absolute pleasure working with Caleb Plumridge and the True South Film team to create our 20th-anniversary documentary last year. It cannot be overstated how important it is for a crew to take the time to under…
Cory McCarrick
3 years ago
An incredibly talented team and a joy to work with. Highly recommended.
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